Plan B is an independent, creative marketing agency focussed on brand-building, creative storytelling and strategic communications.

We believe in the power of design to solve problems. And while we may be small, we are powerful, nimble, versatile, and not hamstrung by big agency overheads (and attitudes).

Plan B is the type of agency we were looking for, but couldn’t find. We are marketers and creatives that have worked for big studios and spotted the massive gap between clients paying too much for creative, and those paying too little. We are not afraid to get up in your business to help better diagnose your needs, and get you in the game.

Since 2016 we have been developing brand strategy, placemaking campaigns, product launches, and digital and spatial experiences for clients across a range of industries.

We are small but nimble, and authenticity is at the heart of everything we do. We work best with clients that share our values and get excited as we do about great creative. Our vision is long term, and we offer value well beyond the scope of a single project.

Our capabilities include creative strategy, brand development, graphic design, content creation, copywriting, photography, videography, production and project management, web development, user experience design, social media marketing, social channel management, environmental signage and wayfinding, marketing suite and spatial design, marketing and advertising.While we are based in Melbourne, we like to travel, for both work and leisure. So don’t be shy, drop us a line. Whether you are large in number or just finding your feet, we would love to chat. And if we can’t help you for whatever reason, we are in excellent company, and will help you find somebody who can.