Author: Casey Rafferty

As businesses and as individuals, we are having to adapt to rapidly shifting conditions that are affecting every aspect of our lives. Though it’s natural to feel powerless, it is still possible to build meaningful connections with your customers during 
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Plan B is an independent, creative marketing agency focussed on brand-building, creative storytelling and strategic communications. We believe in the power of design to solve problems. And while we may be small, we are powerful, nimble, versatile, and not hamstrung 
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The old saying ‘a picture paints 1000 words’ has never been more relevant for businesses seeking differentiation and authenticity of brand image in an increasingly frantic digital world. As Google moves to a more visual form of search as favoured 
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